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Retail isn’t just about selling anymore—it’s about understanding behaviors, leveraging data, and designing experiences that truly engage.
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In Edmond Rostand’s play Cyrano de Bergerac, Christian was young, handsome, and in love with Roxane. But he did not have the words to win her heart. Cyrano did. So Cyrano began writing the letters that Christian signed. Roxane fell in love with the intelligence and sensitivity behind those words, believing they belonged to the…
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I came back from AI4 in Las Vegas with an uncomfortable feeling. While we spent the last few years discussing how quickly artificial intelligence was evolving, the real problem began to emerge on the other side. AI got fast. Companies are still slow. AI4 is described by its organizers as the largest artificial intelligence conference in…
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Your store is open. But does AI know that? Your store may be open, fully stocked, competitively priced and delivering excellent service. Even so, for a growing number of consumers, it may simply not exist. All it takes is for artificial intelligence to be unable to find it, understand what it offers or confirm whether…
