Retail isn’t just about selling anymore—it’s about understanding behaviors, leveraging data, and designing experiences that truly engage.

Latest

Category: Uncategorized

  • Has your store turned into an Uber?

    Something’s wrong when your store feels more like a parked car waiting for a ride than a business ready to conquer the market. What are you doing: selling, or just waiting for the doorbell to ring?

  • 5 ways to use AI more sustainably (and stop wasting digital energy for nothing)

    Artificial intelligence — especially generative models like ChatGPT — is hailed as a productivity game changer. However, its environmental impact is far from negligible. Each interaction with these systems consumes an average of 519 milliliters of water — roughly a bottle — used to cool data center servers. That seemingly small figure becomes massive when…

  • How to Sell on TikTok Shop: A Guide to Preparing for Success

    If you think you’ve seen everything in e-commerce, wait until TikTok Shop officially launches in your country. In other countries, it has already turned small businesses into major success stories overnight, with live shopping becoming a game-changer for online sales. What does this mean for you? It means that those who prepare now will dominate…